At the Business Development Institute’s Financial Services Social Media Communications event here in NYC last week, I had the opportunity to hear Craig Pfeiffer of Morgan Stanley Smith Barney discuss his company’s social strategies. (You can hear what he and other presenters had to say at the event here and here.) I was keen to [...]

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The midterm elections are over. What does this mean? It means that a few new politicians were elected into office, and some were elected out of office. But to me, it means an end – finally – to the ads. (A good sampling of them can be found here.)

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Facebook has become one of the de facto channels for organizations seeking to make, or reinforce, a connection to their audience – it almost feels like “everyone who’s anyone” is there. But (and perhaps not surprisingly) banks haven’t been as quick to sign in.

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I love mobile banking. Absolutely LOVE it. Checking balances, moving funds around, paying bills…all while waiting for the bus. It makes me absolutely gleeful to take care of these mildly annoying tasks when I’d otherwise be staring at the façade of the building across the street, quietly cursing the MTA and its service cuts

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In early May, my colleague Elizabeth Sosnow and I had the pleasure of presenting to a group of retirement plan service providers at Wilmington Trust’s Partners for Success 2010 event. The purpose of our discussion was to introduce attendees to social/digital media strategies that can meaningfully impact their business.

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In the B2B world, if small businesses are a target, you must integrate social media strategies into your marketing/communications/PR programs. The fact is that small businesses are chomping at the bit for information. Most small business owners don’t have an established management team, mentor, or group of individuals they can bounce ideas off, commiserate with or do a quick gut-check with.

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As PR professionals working with financial services clients, it’s our job to keep an eye on what’s happening in the industry when it comes to social media engagement. Our clients want to know what their competitors are doing, and how they can improve on it. Our marketing and PR colleagues want to know how these strategies are being implemented, and how to work with legal and compliance to get it done. And we want to know what’s coming next, so we can forecast for our clients.

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Welcome to another round-up of the financial news we’re keeping an eye on this week. In addition to a few deals happening here and there – including AIG’s announcement that it will sell its ALICO business to MetLife, and Royal Dutch Shell and PetroChina offering to buy Arrow Energy of Australia – here’s what we’ll be watching (in addition to all of the best- and worst-dressed recaps from the Oscars):

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In between watching the Olympics this weekend (was it just me, or was the sportscaster announcing the men’s Nordic Combined REALLY excited?), I finally got to play around with Google Buzz,Google’s newest foray into the social media world. Briefly, Google Buzz “socializes” Gmail by allowing Gmail users to “follow” people they know, update their status and comment on others’ status.

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As we round the bend into the holiday season, the media is no doubt preparing an onslaught of year- end round-up stories pointing out the highs (there were a few….) and lows (there were a lot…) that the financial services industry went through.

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